At a time where bookies are bending over backwards to not only attract new customers but also retain existing customers, there is no reason for us not to use best odds guaranteed bookies. Any firm that is worth having a bet with must have B.O.G!
We exclusively use best odds guaranteed betting sites as any extra benefit that’s on offer must be utilised. It’s a win/win situation for you as a punter.
Undoubtedly you are familiar with the situation of backing your selection using bookmaker’s early prices to try and get some value. Fast-forward 4 hours your horse is now 5/1 in the betting market from the early morning price of 5/2, but when he wins the race by an ever-diminishing head, you’ll be glad to have Best Odds Guaranteed. All the B.O.G Bookmakers that accept customers from the UK are of course regulated by the UKGC, ensuring your money is safe and secure with these established industry names.
Editor’s Quick Pick: Recommended Top Three B.O.G Betting Sites
| Top BOG Bookies | Rating | Review | Go To Site |
|---|---|---|---|
 |
Read Review | Visit Bet365 | |
 |
Read Review | Visit RaceBets | |
 |
Read Review | Visit Betfair |
Full List of Best Odds Guaranteed Bookies
RaceBets
RaceBets offer this promotion on the UK, Irish, UAE and South African fixed odds day of race markets.
RaceBets B.O.G offer does not apply to ante-post, Tote and match bets. RaceBets reserve the right to remove this offer from accounts at their discretion.
Join RaceBets & Get £50 Welcome Bonus
100% matched first deposit bonus up to £/€50. £/€10 min deposit. 5 times wagering required prior to withdrawal. 18+, First deposits made via Skrill/Paysafecard/Neteller/Prepaid credit cards not eligible. Bonus code to be entered within 45 days. Wagering to be completed within 30 days of bonus code insertion. T&C’s apply, Begambleaware.org.
Betfair Sportsbook
Betfair offers BOG on all UK and Irish horse races. Each race that is eligible for this offer will be marked on the race card.
Join Betfair & Get £100 Welcome Bonus
New Customer offer. Place 5 x €10 or more bets to receive €20 in free bets. Repeat up to 5 times to receive maximum €100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. T&Cs apply, 18+, www.begambleaware.org
Bet365
This offer applies to all win & each-way bets placed on fixed price markets which include any enhanced place market.
The offer does not apply to any ante-post/Tote or Australian markets unless otherwise stated on a specific market. They also reserve the right to refuse B.O.G at their discretion.
Join Bet365 & Get £100 In Bet Credits
New customers only. Min deposit £5 or more. 100% matched as Bet Credits up to £100. Bet Credits are non-withdrawable. Offer needs to be claimed within 30 days of registration. Min odds to release Bet Credits is 1/5. Payment method exclusions apply. 18+. begambleaware.org. UK & ROI residents only. T&Cs Apply.
William Hill
Best Odds Guaranteed is available on many selected markets. These markets will be marked with a yellow box. The maximum stake eligible for B.O.G staked over the phone is £20. B.O.G is not available in William Hill retail shops.
William Hill reserves the right to remove B.O.G from an account at their discretion.
Join Will Hill & Get £30 Free Bet
Bet £10 Get £30. New William Hill online customers only. Min. unit stake of £10/€10 at odds of 1/2 or greater. Only the “win” part from EW bets will count. Free bet terms, payment method & country restrictions apply. Free bets credited as 3 x £10/€10. Free bet stakes are not returned as part of the settlement of successful free bets. All Free Bets must be wagered within 30 days.
Betway
Betway offers Best Odds Guaranteed on bets placed on UK and Irish horse racing after 9:00 am.
The minimum stake per bet to qualify for the offer is £1. Ante post, enhanced markets and match bets don’t qualify for the offer.
Join Betway & Get £30 Free Bet
New UK & Ireland customers only. Min Deposit: £10. First deposit matched up to £30. 1 x wagering at odds of 1.75+ to unlock Free Bet. Credit Card, Debit Card & PayPal deposits only. Terms Apply, 18+, www.begambleaware.org
Paddy Power
Referred to as Best Price Guaranteed, it applies to all UK & Irish horse races with a fixed betting market. It doesn’t apply to ante post bets or bets placed on international markets.
The maximum pay out in guaranteed prices per day is €50,000 and Paddy Power reserve the right to exclude specific customers from this offer.
Join Paddy Power & Get £20 In Free Bets
New customers only, limited to one per person. If you’ve previously had a Paddy Power account, you will not qualify for the offer. Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is €20. Only deposits made using Cards or Paypal will qualify for this promotion.
Coral
Also called Best Price Guaranteed and applies to fixed bets placed on the day of race markets, which were placed on web or mobile.
Enhanced win, Tote, Match Bets, pari-mutuel, place only, ante-post and Tote markets are not eligible. Coral reserve the right to remove the offer at any time.
BoyleSports
BoyleSports Best Odds Guaranteed applies to bets placed on fixed odds markets through web and mobile.
This does not apply to bets placed on international racing, tote bets and ante-post markets.
New customers only. Up to £25 in Free Bets. Min first bet £10 to get a £5 Free Bet. After the initial £5 free bet you will receive a matched free bet equal to a 50% average of your next 3 qualifying bets up to £5. Maximum free bet received from 3 qualifying bets is £5 (must place an average of £30 in 3 bets to qualify for the full £5). Free bet stakes do not contribute towards the customers qualifying bets. Min odds 1/2 to qualify. Cash out bets will not qualify. Each free bet will be applied within 1 hour of settlement of the £10 qualifying bet Free bets will expire after 7 days. Qualifying bet must be placed within 30 days of account creation. 18+. UK residents only. begambleaware.org. T&Cs apply
BetFred
This is only applicable to UK & Irish horse racing on day of race markets from 8:00 am. Prices taken once the first show is live (approximately ten mins before the race start) are also not eligible.
The offer does not apply to multiples, ante-post races, Tote and Pari-mutuel markets. BetFred reserve the right to exclude customers from this offer.
Join Betfred & Bet £10, Get £60 In Bonuses
New UK & North Ireland customers. You must stake £10 or more at single/cumulative odds of Evens (2.0) or greater on your first bet. Free bet balance of £30 credited within 48 hours of your first bet being settled. Free Bets expire after 7 days. E-Wallet restrictions apply. Min. 5 game rounds. Game restrictions apply. Max. 30 Free Spins on selected games. Free Spins expire after 7 days. Full T&Cs apply.
Ladbrokes
At Ladbrokes it is available to customers who bet through web and mobile on the day of race markets from 9:00 am.
Accounts that use Ukash, MoneyBookers and Neteller to deposit will not be eligible. Ladbrokes reserve the right to remove this offer from an individual’s account.
18+. New customers only. Promo code ‘F50’ required. Certain deposit methods excluded. Min £/€5 on win or each-way bet excluding Tote or pools = match max £/€50 free bet. Min odds 1/2 (1.5). Bet must be made within 14 days. Free bet valid for 4 days. Free New Customer Offer, T&C’s Apply 18+. Please Gamble Responsibly.
StanJames
This offer is available on all UK and Irish horse racing markets from 10:00 am each day. Customer needs to opt in to receive the offer.
Bets placed on Tote, ante-post, pari-mutuel and enhanced win markets are not eligible for this offer.
Totesport
Totesport’s offer applies only to the UK and Irish horse racing, on bets placed from 8:00 am on the day of the race. Multiples including Lucky 15’s are not eligible.
Tote, Pari-Mutuel and ante-post markets do benefit from B.O.G.
10Bet
10Bet’s bets price promise promotion is available on single and accumulator bets placed on the UK and Irish horse racing from 9:00 am each day.
10Bet reserve the right to remove this offer from customers’ accounts at any time.
888sport
888sport version of this promo is exclusively offered on the UK and Irish horse racing bets that are wagered on the day of race markets.
The offer is not available on ante-post, specials or enhanced offers. 888sport reserve the right to remove this offer from individual accounts at their discretion.
BetStars B.O.G
The offer applies to the UK, Irish and UAE horse racing day of race markets. This offer is not available on Tote/Pari-Mutuel and ante-post markets.
BetStars reserve the right to amend its terms and remove this offer from accounts at any time.
BetVictor
BetVictor’s Best Odds Guaranteed offer applies to all bets staked on the UK and Irish horse racing markets that are placed through the internet or mobile.
Bets placed on ante-post markets, extra markets and matched bets are not eligible. BetVictor also reserve the right to remove this offer without any notice.
Join BetVictor & Get £60 In Free Bets & Bonus Credit
Qualifying bet must be placed at odds of 2.0 or greater; £50 Free Sports Bet split into 5 bets of £10 each, valid on set events only; **Wager must be 40 times the Free Casino Bonus in order to withdraw winnings. Credit or Debit Card deposits only; Deposit and bet of £10 required within 7 days of opening new account, Full T&C’s below
BetBright
BetBright’s best price promise promotion applies to all single bets placed on UK and Irish horse racing, except for ante-post and Pari-Mutuel markets.
BetBright reserve the right to restrict or remove this offer at their discretion at any time.
Betsafe
Best Odds Guaranteed is available on fixed odds markets on the UK, Irish and UAE horse racing.
Betsafe doesn’t extend this offer to any pool betting or ante-post markets. They also reserve the right to exclude accounts from this offer at any time.
Dafabet
Dafabet offer BOG on the UK and Irish horse racing. This offer excludes bets placed on ante-post and tote betting.
Sky Bet
It applies exclusively to UK & Irish horse and greyhound racing unless stated elsewhere. It doesn’t apply to any ante-post racing, enhanced multiples, tote betting and other exotic markets.
Best Odds Guaranteed does apply to price Boosts. It is at Sky Bet’s discretion to cancel or restrict accounts from receiving this offer.
Recommended Read: Today’s free UK & Irish horse racing tips
What is Best Odds Guaranteed?
It does what it says on the tin! If the price of your horse ends up being greater than the price you backed it at you will receive the better price. If your selection shortens in price, you’ll still get paid at the price you bet it.
For instance, if you place a fixed odds bet at 6/1 but the SP (starting price) is 10/1, then you’ll get paid out at 10/1. Best Odds Guaranteed is an ever present bonus when betting on UK and Irish racing. It’s a no brainer!
What is Best Odds Guaranteed Plus?
As mentioned B.O.G is common place in the market. The newest advancement of this offering is Best Odds Guaranteed Plus.
If you wager a £10 bet at 5/2, and the horse’s starting price is 3/1, instead of getting paid out at 3/1, you will be paid out at 10/3. The enhanced amounts tend to be a 10% increase. An extra benefit to this offer is that you get paid in cash and not a bonus.
Ladbrokes, Bet 365 and Betway all offered the “Plus” version but as of July 2017, Ladbrokes is the only firm still offering this fantastic boost.
Best Odds Guaranteed Bookmakers For Greyhounds?
The majority of Best Odds Guaranteed gambling sites not only offer B.O.G on horse racing but greyhounds as well. The same principals apply when placing your bet.
If your greyhound’s starting price is greater than the price when you staked your bet, then you’ll receive the bigger price. Greyhound best odds guaranteed applies to bets staked at fixed odds, as some firms only offer starting price (SP) betting on greyhound racing.
Here is an updated list of Bookmakers that offer Best Odds Guaranteed on greyhound racing:
• Bet365
• Coral
• William Hill
• Ladbrokes
• BetFred
• SkyBet
• Paddy Power
• Betfair
Recommended Read: Greyhound Racing Tips
Conclusion
The case for using any of the above-mentioned betting sites is a simple one; no strings attached extra value. We see no reasons to use a betting site that doesn’t offer this value packed promotion, if your selection shortens in price, you get the price you took and if it drifts you get the bigger price.
Remember, if you decide to open an account with any of the Best Odds Guaranteed Bookmakers mentioned here, that you must check all the terms and conditions of their sign up offers first, to avoid any disappointment. You must also be 18+ to avail of these offers. If you believe you have a gambling issue, we urge you to visit begambleaware.org.
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